Fairy Tale Set – Mila Riggs

What's in it for Mila?

I know what you're thinking: This sounds awesome, Mila! But why are you doing this without a buy-in? What's in it for you? 

I'm so glad you asked! Am I expecting to get rich off royalties? Haha, no.

I love marketing and advertising. That's my job outside of writing books. Part of this project is about giving back. Part of it is to show that boxed sets don't need high buy-ins to yeild great results.

The biggest part of it, though, is how it fits into a two-fold strategy to help this new pen name find its audience. Mila Riggs is the shared Urban Fantasy pen name of Melissa Storm (the head of this boxed set project) and Mallory Crowe (the BFFiest BFF to ever BFF!). 

When we launched, it only took one email to my very active Cozy Mystery fanbase to completely demolish our also-boughts. Now Amazon thinks half our books are Cozy Mysteries, LOL.

This set will help align our also boughts and it will also help us develop a readership outside of Amazon as we prepare to move this pen name wide.

Along the way, I love that we'll be able to help other authors make a big promo splash, possibly achieve USA Today bestseller status for the first time, and perhaps even learn a thing or two about marketing on the side.

We look forward to building a community and putting out a darned good boxed set with you!

Submissions Closed!

Magically Ever After

  • Looking for 9 additional authors to join Mila Riggs in a list-aiming boxed set of fairytale retellings with a modern urban fantasy/ paranormal romance bent.
  • There is absolutely no buy-in for this set. All marketing and advertising costs will be funded solely by Melissa Storm. In turn, participating authors will not receive royalties on the set. 
  • The set will be priced at 99 cents, and go live on February 23, 2021 after a 3-month pre-order term and remain on sale at Amazon/ Apple / Nook/ Kobo/ GooglePlay for one month after launch.
  • Both new stories and previously published works are welcome. We ask that they fall between 40-60,000 words and observe a low-to-medium heat level with a preference for sweeter/ cleaner books.
  • Your title need not be exclusive to the boxed set, but it can not be enrolled in Kindle Unlimited at any point while the set is on sale (including for pre-order). The set itself will also not be enrolled in Kindle Unlimited at any point.
  • A private group will be created for set authors to communicate and for Melissa Storm to share marketing activities, ads data, sales figures, and more.
  • If you are interested in being considered, please apply by filling out the form below. All initial inquiries must be received by July 20 to be considered. Final publication-ready manuscripts must be received by November 1, 2020.
  • If you are hoping to write an original story, please upload a copy of a book from your current catalog that is the best match for this boxed set.
  • Publication Date: Feb 23, 2021. On Pre-Order Date: November 23, 2020.
  •  Only one submission per author please.
  • Send any questions to Melissa Storm at melstorminc@gmail.com.